Professional Ethics

Arriving at a short list of representative normative principles is itself a challenging task. The principles selected must not be too narrowly focused, such as a version of act-egoism that might focus only on an action’s short-term benefit. The principles must also be seen as having merit by people on both sides of an applied ethical issue. For this reason, principles that appeal to duly to God are not usually cited since this would have no impact on a nonbeliever engaged in the debate. The following principles are the ones most commonly appealed to in applied ethical discussions: Personal benefit: acknowledge the extent to which an action produces beneficial consequences for the individual in question. Social benefit: acknowledge the extent to which an action produces beneficial consequences for society. Principle of benevolence: help those in need. Principle of paternalism: assist others in pursuing their best interests when they cannot do